October 27, 2016


Pricing Questions / SaaS vs. Service

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Jordan Gal Brian Casel
Pricing Questions / SaaS vs. Service
Bootstrapped Web
Pricing Questions / SaaS vs. Service

Oct 27 2016 | 00:43:51


Show Notes

We’ve got a party episode today. We welcome Rob Williams of Workshop and Folyo. Allan Branch joins us later on in the episode when we discuss his time with Less Accounting. [tweetthis]There are pros and cons to both the service and the software side of things. - Brian[/tweetthis] Today’s topic was primarily pricing. How to price effectively, why to price at a certain level, and what pricing can do for your business. This episode was a great discussion on how value to the customer is reflected in the pricing of a service or product. We had some great insights today and maybe we’ll help you decide how to price your own service or product. Here are today’s topics:
  • Rob’s service Workshop. What is it?
  • Why Rob has recently changed the pricing of the service.
  • The art of pricing.
  • How pricing attracts the “right” clientele.
  • What is Folyo?
  • To do or not to do a Free Trial.
  • What is Audience Ops Calendar?
  • How to offer value to a customer.
  • Catching up with Allan Branch.
  • Why you are always beholden to somebody.
  • Why Allan and his team sold Less Accounting.
[tweetthis]If you want to tie pricing to value isn't that [revenue] the ultimate value? But no one does it! - Jordan[/tweetthis]

Resources Mentioned Today:

Foylo Workshop Less Everything Carthook Audience Ops Calendar As always, thanks for tuning in. Head here to leave a  review in iTunes.  

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