Pre-selling and Planning to Build 'Audience Ops Calendar'

Today on Bootstrapped Web we talk about a new product from Audience Ops. Brian has developed a software product called Audience Ops Calendar. He has offered it to 12 clients and based his approach on a pre-sale model. During today’s episode Brian tell us how he has developed the product. He answers why he chose  to develop a calendar, how to use his software, and how he plans to market it. If you’ve ever been curious about a SAAS development this episode will tell you the right way to go about it. [tweetthis]Getting people into your software product to pay a monthly fee is not the only way to sell your software product. - Jordan[/tweetthis] Here are today’s conversation points:

• Why Brian decided to launch this idea.
• The problems the project has had.
• The 3 ideal customers for Brian’s product.
• The features of the product.
• Brian’s process to develop the product.
• Why having a beta group is a good idea.
• Brian’s team building process.

[tweetthis]Reach certain milestones that you are able to invite 5 paying customers. Then another 5, then another 5. - Brian[/tweetthis]

Resources Mentioned Today:

Audience Ops Carthook Audience Ops Calendar WP Simple Pay Pro As always, thanks for tuning in. Head here to leave a  review in iTunes.